221 – The AI tools I really use every day

The AI tools I really use every day

“Marco, which AI tools do you actually use every day, or almost every day?” I get this question all the time, in comments, private messages, at events. So I decided to say it clearly, because it may help some of you. This is not a long list. I use a few tools that do different things, so I do not waste time with overlapping tools.

For images, I use Midjourney. I open it when I need high visual quality, a clear style, covers or editorial visuals. It is powerful, but you need taste and control. Weak prompts give weak results. When I need text inside images, readable titles and correct words, I use Ideogram. Many tools still fail here. This one works.

For video, I use Runway. I use it to work fast on clips, effects, background removal, quick visual tests. It does not replace good editing, but it removes repetitive steps. When I have a long video and need short clips, I use OpusClip. One job only, and it does it well.

For presentations and documents, I use Gamma. I use it to set structure and layout quickly, then I edit the content myself. For meetings, I use Fireflies. It gives me transcripts, summaries, decisions, and action items. I can focus on the conversation.

For drafts, I use Claude or ChatGPT. It depends on the text. I use them to start better, organize ideas, check clarity and alternatives. The final version is always under human control, especially when money, reputation, or responsibility are involved.

For audio transcription, I use MacWhisper. It is fast and gives me clean, usable text from spoken audio.

I learned to use these tools well because this way of working is like having a team of dozens of people. The tools speed things up and multiply capacity, but direction and decisions stay with me.

If you want to learn them, you only need some basic effort. Search on YouTube for the tool name plus the word “tutorial”. That is enough. Please do not buy these kinds of courses from fake gurus.

#ArtificialDecisions #MCC

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